Vanity URL: everything you need to know

While running marketing campaigns, every detail matters. Among a great copy, attractive image, powerful CTA, appealing headline, dedicated hashtag or an accurate target group, another essential marketing aspect is a vanity URL. In the following article, we share the details on that topic. Keep on reading to find out how to use vanity URLs to maximize your marketing efforts.

What is a vanity URL?

EXAMPLE original URL:medium.com/@kozlowska.nina/black-friday-2019-is-coming-last-minute-e-commerce-tips-8432f8ce89b6 shorter and branded URL:rocketlink.me/Black-Friday-Tips

The advantages of using a vanity URL

Memorizable

Builds trust

Aesthetics

Retargeting

Enable verbal sharing

Improving SEO

How to make a vanity URL?

Create a new link

Customize or edit a link

Content Marketing Manager at Traffit.com